Six Steps for Social Media Marketing Pitching Success

Seven-Stages-PPC-Management1.  Enable Return on Investment (ROI) on keywords for a Pay Per Click (PPC) campaign
2. Explain the long-term value of a website conversion customer from those keywords
Search Engine Optimisation3.  Demonstrate the value of Search Engine Optimisation (SEO) as a long-term, less expensive form of PPC on keywords
link building image4. Demonstrate the need and importance of links to search engine ranking
link building5. Explain the value and process for obtaining links (and how much these would cost)
Linkbaiting image6. Introduce the concept of linkbaiting and social media marketing
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