Category Archives: Virtual Assistance

You have recently received a feedback rating from People per Hour

You have recently received a feedback rating from Jennie Bayliss for Job #101640 – Assistance with FB, Linkedin and ideally updating my websites. This latest rating has boosted your monthly PPH score to 320. Your current PPH rank for this month is #38 out of a total 169,731 Freelancers.


Why you can't afford to ignore Social Media

1. It gets your message out there and builds relationships

2. It’s a great ROI on your marketing budget

3. More social media will lead to more online searches

4. Paid search prices are rising

5. SEO isn’t easy anymore

6. Your competition is doing it

7. Your customers are using it

8. Your website is only a shop window

Email Marketing vs. Direct Marketing

Did you know…..?

  • 96% of internet users’ main reason for being online is email
  • 53% of business users check their email six or more times during the working day
  • 42% of business users check their business email while on holiday
  • 34% of internet users check their email continuously throughout the day

Given that e-mails are now the most common method of communication for businesses, email marketing plays a vital role and according to some communications industry forecasts, total budget spend is predicted to reach $27.8 billion by 2013.

What are the benefits of Email Marketing?

  • The return on investment of opt-in email is 40 times greater than direct mail
  • Increased awareness and profile of your business/brand
  • More visitors to your website, and all importantly more sales or bookings
  • Generates immediate call to action, e.g. sales, downloads, inquiries, registrations, etc.
  • Encourage people send people to offline stores and events, prepare the way for catalogues, build awareness, contribute to Strengthen relationships, encourage trust and cement loyalty
  • It allows targeting and drives direct sales
  • Builds relationships, loyalty and trust
  • Targeted campaigns deliver maximum results

If your business uses its website to communicate with customers and target them online, it’s vital that you also take advantage of Email Marketing. Contact Soci@lite today to find out how we can help you achieve this.

Latest testomonial for The Dorset PA

Latest testomonial for The Dorset PA – many thanks, Tim:

“I have only recently discovered Katherine but on the basis of my first writing project with her – I recommend her wholeheartedly. Her writing is clear and concise – just what I was looking for. I immediately commissioned Katherine for a second writing project, and on the basis of the first project, forsee many more writing projects to come.” Tim Bishop, Salisbury Solicitors, Bonallack and Bishop

Did you know you now don’t need 25 Facebook fans for your own url?

Did you know that no longer need 25 fans to get a vanity url for your fanpage. If you don’t have have one yet, you can set it up here:

Interesting article on the success of social media for local businesses